Copilot the Top Productivity App in Windows? Maybe Not
Microsoft says Windows 11’s top productivity app is…Copilot? We’re a little skeptical. If you think about your workday, what’s the single most important app you use? The one it feels like you just couldn’t make it through the day without? Microsoft’s newest marketing says the answer is Microsoft Copilot, the AI assistant built into the Microsoft ecosystem (and yes, available as a standalone app). We’re not so sure. More important than Outlook? Teams? To Do? What about File Explorer, OneDrive, or even Snipping Tool? Not to mention, if you use any industry-specific software or big SaaS products (like Salesforce, Shopify, or Adobe products), those probably jump up pretty high on your list. So, respectfully: What is Microsoft talking about here? We have a pretty good idea. Let’s start with the good. The Good: Copilot Can Be Incredibly Useful It’s hard not to notice that AI is literally everywhere in business marketing. Which is probably what this Microsoft claim is: more marketing than re...